Dacia has a long history associated with Renault, the French brand first working with Dacia plants in Romania in the 1960s, before acquiring them fully in 1999. The brand concept is simple: to shake up preconceived ideas. Dacia produces spacious, robust, high-quality vehicles of original design that are affordable for everybody.
Dacia vehicles offer exceptional value for money. Reliable and resistant, they embody the best of Renault expertise. Relaunched by parent company Groupe Renault in 2004, the Dacia range has been expanding constantly and buyers have a wide array of vehicles to choose from, ranging from Dacia Duster, a sporty all-terrain vehicle, to family vehicles such as the Dacia Sandero and Dacia Logan MCV. The concept continues to enjoy great success with over 5 million Dacias sold in Europe since the brand’s revival in 2004.
Dacia launched in the UK in January 2013 and enjoyed the most successful start ever for a new car brand in the UK. Dacia was named as the most recommended car brand in 2018 in a list compiled by YouGov in its BrandIndex, beating 34 other manufacturers. Dacia was also named Best Value Brand at the Auto Trader New Car Awards 2018, voted for by 43,000 real UK car owners. Dacia was one of only four out of 36 manufacturers to receive five-star reliability ratings in the 2017 Which? Car Survey, outperforming many well established and premium brands. The Dacia Sandero has been awarded the title of “Best Small Car under £12,000” by What Car? for seven consecutive years (2019, 2018, 2017, 2016, 2015, 2014, 2013). More than 140,000 Dacia vehicles have been sold in the UK to date.
About Future Terrain
The Future Terrain charity can trace its roots to Race2Recovery, which in 2013 became the first team of amputees ever to complete the legendary Dakar Rally. Although Race2Recovery subsequently demobilised, several members of the team wanted to use the experience gained to provide practical benefits for physically and mentally injured service personnel. Future Terrain is a career transition and rehabilitation charity focused on helping veterans secure civilian qualifications through participation in competitive and arduous motoring activities.
For further information please visit www.press.dacia.co.uk or @RenaultUKPR or contact:
Head of Press & Public Relations
Matthew.firstname.lastname@example.org – 01923 697653 – 07814 990247
Press Relations Manager
Alistair.email@example.com – 01923 697592 - 07464 537744
Product & Corporate Communications Manager – Dacia
Callum.firstname.lastname@example.org – 01923 697512 – 07989 434003
Senior Events Manager
email@example.com – 01923 697537 – 07825 754442
Press Fleet & VIP Relations Manager
Charlie.firstname.lastname@example.org – 01923 697778 – 07816 641843
Ciaran.email@example.com - 01923 697363
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